NEWS RELEASE · 1st December 2015
New Kitimat NO FRILLS® store offers quality food essentials at a great value
Kyle’s NO FRILLS® is celebrating its grand opening on Friday, December 4. The new store will appeal to consumers looking for quality food essentials at a great value. With a focus on supporting the local community, fresh produce and low prices, Kyle’s NO FRILLS® will offer customers a simple and efficient shopping experience.
Store owner Kyle MacGillivray is proud to welcome the community to the store located at 194 City Centre in Kitimat. The grand opening of Kyle’s NO FRILLS® will be marked by a ribbon cutting ceremony and a cheque presentation to the Kitimat Food Bank Society at 8:45 a.m. on Friday.
NO FRILLS® grocery stores have a proven owner-operator discount model. NO FRILLS® customers will be able to find popular President’s Choice®, no name® and national brand products, as well as produce, meat, dairy items and baked goods.
“My team and I are incredibly proud of this store and are excited to offer customers their grocery staples at a great price,” says NO FRILLS® store owner, Kyle MacGillivray. “We look forward to seeing everyone on opening day and becoming an active member of the Kitimat community.”
Kyle MacGillivray has grown up in the grocery retail business, with his first job at the Atlantic Superstore® as a teenager. He quickly moved his way up and was assistant store manager at his father’s NO FRILLS® store on Prince Edward Island prior to moving to British Columbia. Continuing the family run tradition, Kyle’s wife Vanessa MacGillivray will also work at Kyle’s NO FRILLS® store. Both Kyle and Vanessa look forward to serving the Kitimat community for many years to come.
At 17,000 square feet, Kyle’s NO FRILLS® store is fresh, bright and uncluttered with easy to navigate aisles, multiple checkouts and accessible parking. The cheery colours of yellow and red are key hallmarks of NO FRILLS® stores. The notable use of wooden slates on walls, wood crates for display cases, and soft lighting, help to create a welcoming, customer-oriented ambience.
The first NO FRILLS® store opened in East York near Toronto in July of 1978 introducing some highly innovative retailing concepts to Canadian consumers. At a time when customers were feeling the pinch of high inflation, many were only too happy to give up the added extras to get low prices at the checkout counter. Value for the consumer is still as much of a focus for NO FRILLS® stores today as it was when their doors first opened more than three decades ago. British Columbia welcomed its first NO FRILLS® store in 2009 and currently has 19 NO FRILLS® stores across the province.
Kyle’s NO FRILLS® store will be open Monday to Sunday from 9:00 a.m. to 9:00 p.m.