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NEWS RELEASE · 29th July 2010
M. of Tourism, Culture & Arts
If you want to make a great escape this BC Day long weekend, you don't have to go far. Whether you are looking to enjoy the great outdoors or take in the sights and sounds of a holiday event in your own community, British Columbia has it all.

"Residents make up the single-largest group of travellers in the province and represent approximately 47 per cent of all visitor volume in B.C.," said Kevin Krueger, Minister of Tourism, Culture and the Arts. "This BC Day long weekend we hope all British Columbians will be able to enjoy much more of what our spectacular province has to offer."

Here are just a few ideas for the exploring B.C. this holiday weekend:

* Visit the new Klahowya Village in Stanley Park and learn about local Aboriginal history and early settlers to B.C.
* Go for a rainforest walk in Carmanah Walbran Provincial Park.
* Head to one of the many beaches in Vancouver, just named one of National Geographic's top 10 beach cities in the world.
* River raft down the Chilcotin River, near Williams Lake.
* Visit a potter to learn their craft. The Purple Banner Route on the Sunshine Coast is an excellent way to discover new artisans.
* Spot some locals, such as Bighorn sheep, moose, elk and bears, which are frequently spotted along the Alaska Highway in northern B.C.
* Drop your fishing line in any of the many lakes along the Fishing Highway (Highway 24) in the Cariboo.
* Enjoy a round of golf on a course with fabulous views of the Rocky Mountains in the Kootenay Rockies.
* Visit a winery or nearby farm in the sunny Okanagan - fruit stands are overflowing with fresh fruits and vegetables right now.
* Take in some outdoor live theatre in Armstrong, or one of the many festivals around the province. Stop by your local Visitor Centre (look for the blue and yellow "i" sign) for activities in your community.

On June 14, 2010, the Province launched a new B.C. summer tourism campaign designed to encourage B.C. residents to travel within the province this summer. In addition to television advertising, the campaign includes a contest, print ads and advertorials encouraging the public to visit HelloBC.com, Tourism British Columbia's consumer website.

HelloBC.com is a one stop website for all your B.C. travel planning. To learn more about accommodations and activities for this weekend and throughout the summer, visit HelloBC.com.